Why is learning like putting on lipstick—and what other mantras guide you?

Boosting learning

Why is promoting learning is like a lipstick,and what other mantras do they have?

Well, the experience of learning in an organization has to be meaningful,has to be closely linked to the business and the people.

We have to create trainings where people want to participate and be there.

Often, the main issue that people mention for not doing the training or not investing in its development is the lack of time. And I always like to provoke people and ask if its lack of time or of prioritization.

I understand it, how many of us haven't been already in the situation of a boring training, where the content didn't match our level,where we feel we're not adding value and, of course,knowing that our resources are limited,having to make choices, maybe participating in a training isn't my priority right now.

We have to change this experience from the student, the participant, and create learning experiences with meaning and can add value.

Therefore, at L'Oreal there are three powerful mantras that we believe deeply shape the learning experience. The first one is Driving Learning as a Lipstick,because we believe that the learning and training area is like a lipstick.

We have KPIs, we make forecasts,it's part of the business.

The second one is Activation is the name of the game, more than create content, we need to create context,set expectations and work the emotional connection from the beginning with the participant. And, lastly,Make Learning Spectacular. We all remember a moment from our childhood when we learned much better having fun, when we played with our friends.the truth is, as adults, the way we learn is very similar to the way we learn most efficiently.

Therefore, we have to create this experiences meaningful and fun for the employees.

In L'Oreal there is a very specific program that includes all three mantras. It's the Onboarding program.

We have four-day immersive program, in addition to all the existing theory,of the mission, the vision,the company culture, we have a Retail Safari,where newcomers are invited to explore in different stores, the products and the consumer experience.

We hold a small internal fair at the company, where the brand's trainers talk about the products to the newcomers, the compositions,the brand's purpose,and from that moment they can experiment with this concept.

We work a lot the networking part,we encourage the connection between people from different areas and, lastly,we give a challenge so that the can work with people from other areas in a challenge and introduce it to our management team.

And we do this, not just to create the feeling of belonging and give them the opportunity to meet people who are going through similar situations, it's also to send a clear message,which is that our employees' opinions matter greatly, from the beginning.

We want to create this space so that they can do it.

This mantras, more than beautiful words, which they are,they are our compass and our way of working to ensure that we deliver value and support the employees' growth.